North American Fine Jewelry Retailing Research Series: The Main Event
National Jeweler's exclusive holiday/fourth-quarter survey, The Main Event, asked jewelers to share their marketing plans and estimate the size of their fourth-quarter inventories for a variety of products compared with the same period in 2006. The questions reveal how and where jewelers are allocating their marketing dollars, and may offer insight into which products will sell well during the crucial year-end selling season. Data is from 2007. Price: $49.00. |